Job Category: Marketing
Job Type: Freelance
Job Location: Remote
Key Responsibilities:
- Keyword Research:Identifying relevant keywords and phrases that users search for to target the right audience.
- On-Page Optimization:Optimizing website content, structure, and code to improve search engine rankings.
- Off-Page Optimization:Building high-quality backlinks and improving website reputation to enhance authority.
- Content Strategy:Developing and implementing content strategies to attract and engage users.
- Website Analytics:Monitoring website traffic, user behavior, and search engine rankings to identify areas for improvement.
- Technical SEO:Addressing technical issues that can negatively impact search engine rankings, such as broken links, slow page load times, and mobile-friendliness.
- Competitor Analysis:Researching and analyzing competitor SEO strategies to identify opportunities and best practices.
- Reporting and Analysis:Regularly reporting on SEO performance and providing data-driven recommendations.
- Staying Updated:Keeping up-to-date with the latest SEO trends and best practices.
Skills and Qualifications:
- Strong Analytical Skills: Ability to analyze data, identify trends, and make data-driven decisions.
- Proficiency in SEO Tools: Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Understanding of Search Engine Algorithms: Knowledge of how search engines work and how to optimize websites for them.
- Experience with Content Marketing: Ability to create and optimize engaging content.
- Experience with Link Building: Knowledge of building high-quality backlinks.
- Experience: Prior experience in marketing or SEO is highly valued.